Marketing Coordinator
Marketing Coordinator
Company Information:
For over 100-years, Tnemec Company, a privately held, family-owned company, has manufactured high-performance paints and coatings for industrial, water infrastructure and architectural projects. Tnemec takes pride in its employees and their careers. Its friendly and supportive staff make it the perfect choice for someone who is interested in developing a long-term career with an innovative, energetic company.
General Description:
The Marketing Coordinator is a key position that is part of a fast-paced, fully capable Marketing Department. This position is responsible for general marketing duties as they relate to promotional marketing of Tnemec products and sales support for the field representatives. Position will be exposed to elements of direct mail, database marketing, event planning, and product presentations. Position will interact with internal sales, marketing, technical service personnel as well as senior management and field representatives.
Principle Job Duties:
- Support company’s sales and marketing strategies in all Tnemec core markets through development of presentations and related materials, promotional campaigns, sales meetings, educational seminars, and marketing research.
- Plan, arrange and coordinate company trade shows, meetings, and events. Including shipments for representatives’ regional shows.
- Team member in charge of planning, logistics and content creation for effective and engaging internal and external training sessions.
- Part of internal marketing team responsible for company’s annual Tank of the Year contest which includes, but is not limited to, assisting with nomination web pages, calendar and promotional shipments, creation and distribution of awards.
- Key team member responsible for enhancing brand exposure through promotional goods and apparel offerings including item selection, inventory control and distribution of materials.
- Responsible for fulfilling marketing collateral requests from sales representatives and internal personnel.
- Develop product labeling in support of launch of new products into test marketing and full commercialization.
- Assist in the conceptualization, development of engaging and effective digital marketing content including but not limited to social posts and blog posts.
- Develop a thorough understanding of Tnemec products, markets, customers, and sales techniques.
Qualifications
Requirements:
- Familiarity with Microsoft Office programs (Word, Excel, Access, PowerPoint) required and with design programs (InDesign, Illustrator, PhotoShop) a plus.
- Bachelor’s degree in business, communications, marketing, Liberal Arts, or related program.
- Strong promotional and business writing, or graphic design and layout skills (examples of work strongly suggested).
- Limited travel within North America.